Publication
Business project : business plan for Samadhi Coaching
| Summary: | Samadhi is a service provider, that offers mental health solutions for those that feel something could be improved about the way they live life. It is to be seen as a business that merges secular and contemplative tradition to form a different way of experiencing the world. In many respects, a coaching firm is far different from other traditional services. The lack of investment needed, resulting in low barriers of entry, makes it a very attractive business. Nevertheless, volatility is an inherent trait of the craft. Getting regular clients is the main challenge and one that is predicated on an effective marketing strategy. Additionally, it is also a business that lacks regulation and that requires a strong ethical responsibility. Throughout this report a wide overview of what it means to establish a coaching business will be laid out. The goal is to offer a holistic view of all the details that are encapsulated by this form of business. |
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| Main Authors: | Freitas, João Miguel Henriques de |
| Subject: | coaching secular spirituality marketing business plan market regulation espiritualidade secular plano de negócios regulação do mercado. |
| Year: | 2022 |
| Country: | Portugal |
| Document type: | master thesis |
| Access type: | open access |
| Associated institution: | Universidade de Lisboa |
| Language: | English |
| Origin: | Repositório da Universidade de Lisboa |
| Summary: | Samadhi is a service provider, that offers mental health solutions for those that feel something could be improved about the way they live life. It is to be seen as a business that merges secular and contemplative tradition to form a different way of experiencing the world. In many respects, a coaching firm is far different from other traditional services. The lack of investment needed, resulting in low barriers of entry, makes it a very attractive business. Nevertheless, volatility is an inherent trait of the craft. Getting regular clients is the main challenge and one that is predicated on an effective marketing strategy. Additionally, it is also a business that lacks regulation and that requires a strong ethical responsibility. Throughout this report a wide overview of what it means to establish a coaching business will be laid out. The goal is to offer a holistic view of all the details that are encapsulated by this form of business. |
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Funded activities
No funded projects found.