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The impact of technology on quality and member´s behavior in different fitness business models

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Bibliographic Details
Summary:Technology is a very important dimension to explain quality better than behaviours, in both Fitness Centres. FBs technology shows a higher explained for quality and behaviours compared to TFCs. Such results indicate technology as an explanatory dimension of quality perceptions and loyalty behaviours with different results by business model.
Main Authors:Pedragosa, Vera
Other Authors:Ferreira, Gabriel Felipe Nunes; Ferreira, Alan; Gonçalves, Celina
Subject:Fitness Technology Business Models Members Behavioural Research Subject Categories::INTERDISCIPLINARY RESEARCH AREAS::Sports
Year:2023
Country:Portugal
Document type:conference output
Access type:open access
Associated institution:Universidade Politécnica de Bragança
Language:English
Origin:Biblioteca Digital da UPB

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